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American Swiss is one of the most important watches and jewellery stores in South Africa. With headquarters in Cape Town, the brand has a well cultured acceptance as it offers the best watches at affordable prices. American Swiss is the place to find the perfect accessory for your new look.

Frequently asked questions about AMERICAN SWISS

How to save money at AMERICAN SWISS

Save up to 50% off on the lowest priced item when buying 2 articles at American Swiss stores. You can also get a 25% discount in orders over R1499 and extraordinary diamond and jewellery bargains. The store also offers free delivery in purchases over R500.

Discounts offered by AMERICAN SWISS

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When was AMERICAN SWISS created?

The history of American Swiss starts in 1896 when Isiah Hirschsohn arrived in Cape Town and started a small watch shop in Caledon Street that sold American and Swiss pieces. In 1908 he was joined by a cousin and began to think big. In 1922 the company delivered its first brand, Union Special and in 1967 the business was bought by TFG Group.

Since the acquisition, the company has never stopped growing and it has, nowadays, presence in more than 26 countries.

Is AMERICAN SWISS currently open?

American Swiss shops open on Mondays from 9 to 15, Tuesdays through Starudays from 9 to 18 h and Sundays from 9 to 17. You can look for its locations at https://bash.com/store-finder

How to buy AMERICAN SWISS products Online

If you want to shop at American Swiss but you aren’t willing to move from your house we have a solution. Visit the online shop on the brand and purchase any product easily. Get your items delivered or collect them at a store.

What brands can I find at AMERICAN SWISS?

American Swiss offers Tempo, Danel Klein, Fossil, Skagen, Nixon, Guess, Police, Armani, Diesel and Michael Kors watches and Uwe Koetter, Fabiani, Miss Swiss, Chete, Minx and Icon jewellery.

Who are AMERICAN SWISS's main competitors across the country?

American Swiss competes in the South African watches market alongside stores like Superbalist, Watch Republic, Watch Finder, Kosovalisaat, Watch Station, Time Watches, Arthur Kaplan, Foschini, Luxury Time, The Watch Boutique and Bellaluna.

How many AMERICAN SWISS stores are across the country?

American Swiss has 210 stores in South Africa distributed in Eastern Cape, Free State, Gauteng, KwaZulu-Natal, Limpopo, Mpumalanga, North West, Northern Cape and Western Cape.

How to get exclusive benefits at AMERICAN SWISS

In American Swiss you can use the TGF Card that gives you great rewards such as instant savings, exclusive vouchers, access to competitions and special discounts and offers.

AMERICAN SWISS latest discounts!

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